Tuesday, September 18, 2007

Places still available! Effective business research processes, principles and practices

You Want What? Effective business research processes, principles and practices

A UKeiG Course, to be held at CILIP, 7 Ridgmount Street, London, WC1E 7AE
Wednesday, 7th November, 2007, 9.45 - 16.30

Workshop Outline
Is there ever a method to the madness of researching business information? Could the implementation of a basic research process help with your technique? This one day course will help new and developing information professionals answer these questions, discuss business research skills and techniques, and work through practical case study examples.

Sessions will include:
* The business information professional - roles and skills
* Effective business research process techniques
* Opportunities to add value: is the data enough?

Practical project/case examples will be conducted covering such areas as:
* Negotiating with difficult people and dealing with changing circumstances
* What happens if it all goes wrong
* Time planning
* Source planning
* Searching tools and techniques
* Adding value to the basic request
* Current awareness
* Relationship management

By the end of the course delegates will have learnt:
* Roles and skills for the information professional
* What is business research? There's more to it than just searching databases
* Steps and techniques in the business research process

Course Presenter
Jill Fenton is the Founder and a Director of Fenton Research Ltd, a London-based research company providing high quality, tailored research and advice to help clients achieve their business goals. Jill has over 10 years of professional business research experience. Her career includes research management and analyst positions at Deloitte & Touche LLP, Boston Consulting Group and Mercer Oliver Wyman. She also holds an Honours Degree in Information Management from Queen Margaret University in Edinburgh. Jill is a committee member of the City Information Group and a member of the Association of Independent Information Professionals. She has had several research related articles published and presented seminars at Online Information 2006.

For full details and to book your place please visit our website

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