| Martin White, Intranet Focus Ltd (Martin.white@intranetfocus.com)
An account of the 2006 Search Engine Meeting, held this
year in Boston, USA, in April 2006.
2006 Search Engine Meeting
Until the recent arrival of the Enterprise Search Summit
the Infonortics (http://www.infonortics.com
) Search Engine Meeting was the conference to attend if you
wanted to track what was happening in the technology and business
of search. The Search Engine Meeting started a decade ago
with the mission of “bringing together commercial search engine
developers, academics and corporate professionals to learn
from each other”. Over the last few years the emphasis on
web search has been tempered by more attention to enterprise
search. This year’s Meeting was held in Boston on 24/25 April.
It attracted around 150 delegates, mostly from the USA.
The conference was opened by Dave Girouard, General Manager,
Google Enterprise, who made the point at the outset of his
presentation that although the market for web search is probably
worth $10bn the enterprise market is worth no more than $1bn.
He felt that one of the reasons for the low adoption of enterprise
search was that to date it had failed to deliver value to
the end user. In his view even a single keyword search in
an enterprise application should deliver good results if enough
care is taken over the search environment. He felt that in
general there was much in common with enterprise users and
web users, and that much of the development work was taking
place in the public search arena and then being adopted by
enterprise search, such as faceted navigation (a major theme
of the conference), clustering and visualization. Overall
he felt that it was important than in an enterprise implementation
the search box was in the centre of the page, not hidden at
the top RH end of the search bar.
Many of the papers at the conference were concerned with
how to effectively search ‘the long tail’ (see http://www.wired.com/wired/archive/12.10/tail.html
), a major issue in enterprise search because a searcher has
to be confident that they have found all relevant documents,
not just a sample – which leads me neatly into an excellent
paper by Steve Arnold on the way in which search engines are
‘managing’ relevance. An essay based on his presentation can
be found at http://www.arnoldit.com/speeches.html
and is an essential read. Steve may have slightly overstated
the case, but not by much.
The main sessions at the conference were on Searchers and
Search Behaviour, Faceted and Federated Search, Text Mining,
the World of the Web and finally Web Tools and Intelligent
Tools. Virtually all the papers (but not the Google paper)
can be downloaded from http://www.infonortics.com/searchengines/sh06/06pro.html
but many are quite substantial files. My favourites were the
papers by Tony Gentile, Joseph Tragert, Tom Reamy and Boerge
Svingen. Too many of the speakers failed to appreciate that
they only had 25 minutes for their presentations, and really
failed to pace themselves, rushing through far too many slides.
A few presenters from the vendor community were rather too
much in PR mode but yet had not paid up for a tabletop at
the exhibition.
Overall I think I will give this year’s Search Engine Meeting
7 out of 10. To me it is struggling to find a balance between
the public web and enterprise search, which is not at all
easy because of the technology overlaps referred to above.
However despite the technology overlaps there are quite a
number of major differences and these did not really get an
airing. For example there was no speaker who had actually
implemented an enterprise search application. One final observation
was the way in which the term ‘metadata’ was used only for
describing content. Any given item of content has many other
metadata elements (http://dublincore.org/) and this was invariably
overlooked by the presenters.
I’ll also be at the Enterprise Search Summit that takes place
in New York at the end of May http://www.enterprisesearchsummit.com/
and will report back in the next issue of eLucidate.
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